Why Branded Signs Are Important on Food Stalls | Big Kahuna

Why Branded Signs Are Important on Food Stalls

Branded Signs
Big Kahuna Branded Signs
Are Branded Signs Important?

Learn more about how branded signs are important on food stalls.

When it comes to catering of any kind, branding is important. It sends a message to customers about your food and most importantly of all, explains just what it is that you are selling.

With any food stall, your goal is to stand out and attract new and existing customers and to do this, including branded signs is extremely helpful and important.

 

Food Stalls

A food stall is a temporary structure that is used to sell food and can be used to prepare food too. Food stalls can be lightweight, easily portable and a great way of serving food to the public.

If you are looking for a new and creative way to sell your food products, then food stalls could be the way to go. Travel and take your catering business wherever there are profits to be made.

You can either buy or rent a food stall for your convenience and test out whether selling via a food stall is the right option for you. Hiring is also a great option if you only intend on selling during a particular period in the year.

Why Are Branded Signs Important on Food Stalls?

It is not all about being able to nail your products and food. To attract customers, you have to have the whole package. This includes your branded signs and eye-catching menus, with eye-catching fonts and clear messaging.

You could often be up against some fierce competition from other food stalls if you are located in a crowded food market or festival, for example. Helping your business stand out from the crowd is just as important as your food.

Celebrate your whole image with branded signs, have fun and get creative with it. Signs are a great way to capture your business and what you are all about.

Signage sends a message out to people before they have time to even release what you are selling, you need to utilise your chance to make your mark and a good first impression.

Simple Yet Stand Out

Make your branded signage simple to read and understand yet bold enough to grab attention and make what to read it.

Customers do not have the time or patience to take more than several seconds to understand your signs and what you have to offer, so make it easy for them.

Be confident with your branding, make sure your brand logo is excellent and think about colours, fonts and spacing in your sign. If you are not confident in this area of marketing then we suggest you get some help on this, either from a professional graphic designer or from us at Big Kahuna.

 

Spotlight Your Words

Making it clear on things that stand out about your products and food will help. Look out for a few choice words that you know customers will be looking for. This could be highlighting words such as; gluten-free, vegan, dairy free or even popular food trends or flavours such as salted caramel, high protein, and low carb.

Whatever you choose to highlight will be specific to your business. If none of the words above applies to your food then there will be words out there that do. Adding keywords such as these can help add that extra appeal to your audience.

Show Your Story

Got a story about how you started? Share it! People love to hear about the origins of a company, it helps add an authentic feel to a business and is a nice way for people to understand just where their money is going and the business they are supporting.

Perhaps you were at an authentic restaurant beforehand, you have your grandmother’s secret recipe? Or maybe feature a photograph of you and your team to let customers know the people about the business and how it operates. These touches are what make people feel connected to a company and what large food corporations cannot too, helping people to support the smaller food businesses.

 

Ingredients

It is important to have the ingredients listed on your signs and menus, especially for people with food allergies.

You can take it that one step further if you wish and indicate just where your produce comes from. If sourced locally or ethically, customers will appreciate this as everyone likes to support local businesses to help local businesses to thrive.

 

Share Your Feedback

Sharing customer reviews and feedback can help reassure new customers that you are the real deal and people enjoy your food making them want to too.

This could be reviews of products and company star ratings on Google or Facebook. This can be carried through all areas of your business’s marketing on your website and social media profiles too. how great you are and your successes should be shared.

The Types of Signage at Big Kahuna

We have lots of signage to choose from at Big Kahuna for different uses. Check out a few different variations of our types of signs down below.

 

PVC Top Banner

Get yourself started with a PVC top banner. Having a banner at the top with your branding on shows clearly to people from afar what you are selling. `

 

Large Wipeable Menu Board

A wipeable gloss finish menu board is a great addition to any outdoor food stall. You can have it printed with your menu or with your branding, whatever your plan you can be served with this menu board. It features a blackboard finish for a rustic and old-school vibe that is classic and appeals to many. Often hung from the ceilings or behind the bar in bars, get in touch to discuss your sign plans.

Feather Flags

Feather flags are a cost-effective way to advertise yourself. The natural movement of feather flags is a great way to attract attention, whilst showcasing what you have to offer splendidly.

 

Big Kahuna

Get in touch with Big Kahuna for all your branded signage needs. We create bespoke signs to your requirements. Get in touch for more information about our signs or anything else we have to offer.

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